This course provides a comprehensive foundation in Generative AI, enabling participants to understand, implement, and leverage advanced AI tools in their professional environments. From prompt engineering and LLMs to custom GPT creation, RAG techniques, AI-driven data analysis, and image generation, this workshop blends theory with hands-on experience. Participants will gain cross-domain skills applicable in marketing, law, education, healthcare, product design, and more.

Course Learning Outcomes (CLOs):

By the end of this course, students will be able to:

• Understand core concepts of AI, Generative AI, LLMs, and related terminology
• Demonstrate practical use of prompt engineering (including multilingual and multimodal prompting)
• Implement Retrieval Augmented Generation (RAG) and AI-based data analytics
• Create visual, textual, and multimedia content using generative AI tools
• Develop and present a custom GPT with interactive and contextual capabilities
• Identify ethical challenges and safety considerations in AI usage